Welcome to Imbibe Magazine's between-issues look at liquid culture with drink recipes, news and more. From coffee to cocktails, Imbibe celebrates your world in a glass.

Thursday, November 29, 2007

Distilling Legends



The Nov/Dec issue of Mental Floss, on newsstands now, includes a piece called "Whiskey Business: The Many Myths of Jack Daniel," revealing fascinating stories behind some of the biggest names in American distilling. Meet Jack Daniel in this quick read that covers the origin of the iconic square bottle, the real reason it's called Old No. 7 and the details of Jack's love life. Other characters are touched on too, like Jim Beam. Did you know that the bottle Jeannie called home on I Dream of Jeannie was actually a painted Beam's Choice decanter?

2 comments:

marko said...

As a Tennessean, I'm glad to see Jack get more attention. With all the (deserved) attention going to Kentucky's "Bourbon Trail" these days, ole Jack is probably feeling a little neglected.

drinx dork said...

Ah, two of my favorite things: history and whiskey. Kind of makes you think twice about kicking anything out of frustration.